Senior Communications Manager

Who We Are

OONA/BAAS is a community-first agency, adopting a radically different approach to storytelling. We help global brands connect with local communities through the power of storytelling and by working with talents who drive real brand impact. 

What We're Looking For

We are looking for a Senior Communications Manager to manage and develop a strong portfolio of leading cultural brands.

Your Mission - building strong cultural brands with influential communities

As a senior communications manager, you take full ownership of managing and building a portfolio of leading cultural brands. You act as a key strategic advisor and business driver. You understand which communities are relevant for your portfolio to shape long term and scalable partnerships to meet your clients’ challenges. You identify commercial opportunities and guide the client and internal teams towards impactful campaigns.

You oversee your portfolio, from reviews and briefings to planning and campaign implementation. You ensure strong internal alignment across creative, earned, owned and shared media experts. You lead your team with compassion and always, always with creative excellence in mind. Your role is essential in strengthening OONA/BAAS’s position as a long-term partner to our clients.

Your Responsibilities

Project and stakeholder management

• You foster strong relations with various communities in popular culture (music, fashion, nightlife, sports…).

• You set up culturally relevant communication plans together with the client.

• You build authentic relations with #stakeholders at client side and within the agency.  

• You ensure everyone's aligned, you facilitate internal and external communication (clients, creators, media, platform partners…).

• You take financial responsibility of your portfolio: from forecast to optimizing your P&L. 

People and team management

• You understand that building a performing team is the way forward to growth.

• You coach your team on campaign, leadership and project management skills take it the next level.

• You stimulate knowledge-sharing and cross-team work across the entire organization.

Campaign management

• You build strategy plans with our proprietary community first methodology.

• You understand how creator content works. You understand how the media landscape evolves. You put together a robust network of editors and creators across different media and channels.

• You define campaign KPIs based on brand awareness, engagement, online reputation, retention, leads and conversion.

• You analyze the performance of your campaigns. You map the successes and identify aspects that can be improved.

What You Bring

• Community-first and culturally aware: you have a strong connection to communities, an authentic presence, and a sharp sense of street smart. You’re deeply interested in popular culture, yet able to navigate and thrive in a corporate environment.

• Inspiring and concept-driven: you have the ability to inspire and motivate others. Your strength lies in conceptual thinking and translating ideas into creative, inclusive, and socially responsible content.

• Proactive and ownership: you’re not afraid to take ownership. You’re self-steering, dependable, and know how to move things forward without constant oversight.

• A strong project and people manager: you combine excellent organizational skills with the ability to lead teams and guide projects from concept to execution.

• Experience: you have a minimum experience of eight years in a branded environment. You have good understanding of earned media and creator content.

• Language: you have good communication and presentation skills in Dutch and English, both written and spoken.

What's In It For You

• Bright, pet-friendly offices in Antwerp and Amsterdam.

• You work alongside a talented and experienced team of 80.

• You work with leading brands and talents in the Benelux and beyond.

• A competitive remuneration package and benefits.

• An annual team bonus when we reach our growth target.

• A pension plan where you contribute a percentage of your salary.

• A commuting & mobility allowance.

• Remote working possibility in allignment with your team.

• A personalized training program and career development opportunities within the organization.

• Learning & development  - Training opportunities to develop your skills and grow with us.

• A strong code of conduct centered around ownership and safety.