Digital Marketing Manager

Who We Are

OONA/BAAS is a community-first agency, adopting a radically different approach to storytelling. We help global brands connect with local communities through the power of storytelling and by working with talents who drive real brand impact. 

What We're Looking For

A digital marketing manager who knows how to engage communities from the real world.

Your Mission

As a digital marketer with a broad, hands-on skill set across SEA, paid social, SEO (including GEO strategies), email marketing, and programmatic you will connect brands with influential communities through sharp targeting, smart budgeting, AI and high-performing content. This role is equal parts technical, strategic and collaborative. If you can balance all three, you’ll thrive here.

Your Responsibilities

• Community engagement: engage with online communities across Instagram, Facebook, TikTok, LinkedIn, and Twitter, building lasting connections.

• Campaign management: plan, launch, and optimize multi-channel campaigns across Meta, Google, YouTube, TikTok, LinkedIn, programmatic, and email, with sharp targeting and smart budgeting.

• Tracking & performance: set up manage campaign tracking (UTMs, pixels, and events), monitor results in real time, and run A/B tests to boost conversion and funnel efficiency.

• Creative collaboration: brief creative teams with clear, data-backed insights and work closely with strategy, PR, and content to keep messaging aligned across owned, earned, and paid.

• Data & AI insights: use AI tools and analytics to translate campaign performance into actionable strategies that improve CTR, CPL, ROAS, and other KPIs.

• Trend awareness & ownership: stay ahead of platform updates, digital trends, and algorithm shifts, while taking full accountability for performance.

What You Bring

• Education: bachelor’s or master’s degree in marketing, digital media, or a related field.

• Experience: 2+ years in digital marketing, ideally within social media or an agency environment.

• Technical skills: strong knowledge of SEO, SEM, Google Analytics, content marketing, email marketing, and paid media platforms.

• Tools proficiency: skilled with Google Ads, Facebook Ads Manager, WordPress, and reporting tools like Google Analytics and Facebook Insights.

• Paid social expertise: solid experience managing paid social ads across Meta, LinkedIn, Twitter, and TikTok.

• Data-driven adaptability: ability to analyze data and adjust campaigns in real time based on insights and client feedback.

• Language: excellent written and verbal skills in Dutch and English; additional languages are a plus.

• Collaboration: thrives in fast-paced, team-oriented environments.

What's In It For You

• Bright, pet-friendly offices in Antwerp and Amsterdam.

• You work alongside a talented and experienced team of 80.

• You work with leading brands and talents in the Benelux and beyond.

• A competitive remuneration package and benefits.

• An annual team bonus when we reach our growth target.

• A commuting & mobility allowance.

• A copyright allowance.

• Remote working possibility in allignment with your team.

• A personalized training program and career development opportunities within the organization.

• Learning & development  - Training opportunities to develop your skills and grow with us.

• A strong code of conduct centered around ownership and safety.